Over the last number of years the internet has become an important sales channel for Irish hotels, however with the current economic downturn hotels are focusing on even more on sales through their own and partner websites to reach targeted occupancy levels.
A conference dedicated to informing hotels on the latest online trends will take place in Dublin in February. The Hotel Website Marketing Conference will take place in the Radisson SAS Royal Hotel Dublin on the 17th Feb 2009.
The conference will provide Irish hotels with an insight into the latest online marketing techniques for their own websites including accommodation booking engines and search engine optimisation. The importance of strong coverage on third party websites will also be covered as well as ancillary revenue opportunities such as selling meeting rooms online.
The conference is sponsored by the Irish Hotel Federation, Tourism Ireland, Avvio and Meetingsbooker.com, who will also present alongside Roomex.com, Expedia, CarTrawler, Hotels.com, Interactive Return and many more. Conference attendees will also get the chance to meet speakers and partners such as Google during the open network exhibition times.
“We are delighted to be sponsoring the Hotel Website Marketing Conference, we have invested heavily in our own web presence with Irelandhotels.com and actively provide our member hotels with online marketing opportunities and educational platforms” John Power, Chief Executive, Irish Hotel Federation.
For more information please visit www.hotelwebsitemarketing.com
Conference sponsors: